What is Social Media & Digital Branding ?

The most common understanding of how digital platforms are transforming consumer behavior is the increased use of online shopping. But the impact of digitization goes way beyond that: it impacts the full buying process and how companies should view and deploy their brand. There are a host lot of new channels for interactions not only between consumer and brand but also between consumers and consumers.

How to Write a (PRD) Devs Understand

With a PRD in hand, your developer has a better sense of what your requirements are and how they can help you build what you’re looking for. By knowing in detail what you want, you can save yourself a lot of time and money. While it’s certainly possible to build a successful product without a PRD, going through the process of writing a PRD can strengthen your own understanding of your target audience, goals, and future product.

The Components of a (PRD) Template

> Product Overview

> Target Users

> User Problems Solved

> User Stories

> Competitors

> Technical Process and Specs

> Release Criteria