What is Marketing?

Marketing is not about who can talk faster, or close better. It is about deep psychological understanding of customer needs. Steve Jobs had this gift better than almost any example. Henry Ford. Thomas Edison. Every innovation in the history of the world combined an uncanny understanding of human needs and the innovative vision to deliver it.

What is

Marketing?

Marketing is not about who can talk faster, or close better. It is about deep psychological understanding of customer needs. Steve Jobs had this gift better than almost any example. Henry Ford. Thomas Edison. Every innovation in the history of the world combined an uncanny understanding of human needs and the innovative vision to deliver it.

Marketing & Branding

Marketing starts by asking consumers who they are, what they want, and what they care about. Marketing starts with a question. Marketing is not “I am a great lover.” Effective marketing simply asks “How are you?”
Marketing starts by asking consumers who they are, what they want, and what they care about. Marketing starts with a question. Marketing is not “I am a great lover.” Effective marketing simply asks “How are you?”

Marketing can impact the brand in a positive or negative way. Marketing can help create a positive brand experience by having positive, helpful, and empathetic conversations with their customers

“Marketing helps build brands through great experiences”

In the perfect world, marketing supports building strong brands. Great brands do great marketing. They act as teachers to their audiences. They deliver amazing products. They treat their employees with respect. They act like concerned global citizens, thinking of the generations to come. And they consider the planet that their children will inherit.

Marketing can impact the brand in a positive or negative way. Marketing can help create a positive brand experience by having positive, helpful, and empathetic conversations with their customers

“Marketing helps build brands through great experiences”

In the perfect world, marketing supports building strong brands. Great brands do great marketing. They act as teachers to their audiences. They deliver amazing products. They treat their employees with respect. They act like concerned global citizens, thinking of the generations to come. And they consider the planet that their children will inherit.